World Liberty Financial (WLFI), a DeFi platform associated with Donald Trump, is seeing a sudden surge in demand for its token pre-sale.
The project initially sought to raise $300 million during its token sale but scaled back its target to $30 million after facing fundraising challenges. However, on Jan. 20, WLFI confirmed that it successfully sold 20% of its total token supply during its pre-sale phase and revealed plans to unlock an additional 5% of the tokens for sale due to the overwhelming demand.
It stated:
âGreat news! An additional 5% of our token supply is now available to purchase on our website. We appreciate the overwhelming support and look forward to welcoming so many new people to our community!â
The project advised interested buyers to âonly purchase using the link in our bio to avoid scams.â
Market observers have linked the sudden heightened interest to Trumpâs launch of an âofficial meme coinâ on the Solana blockchain during the weekend. This bolstered confidence in the President-electâs crypto-positive outlook, with many viewing his influence as a catalyst for growth in the blockchain industry.
Meanwhile, WLFIâs sell-out marks a complete turnaround for a project that had previously struggled in its fundraising efforts.
Since Trumpâs political win in November, WLFI has experienced remarkable growth, with its token profits increasing by 95% to $300 million, according to Dune Analytics data.
Justin Sunâs role
Notably, one of the many believers in the token is Justin Sun, founder of the Tron blockchain.
On Jan. 20, he revealed that he invested an additional $45 million in the DeFi platform, following his earlier contribution of $30 million. This brings Tronâs total backing of the project to $75 million.
He wrote:
âWe are continuing to increase our investment in World Liberty Financial, with an additional $45 million, bringing the total investment to $75 million.â
Blockchain analytics platform Nansen revealed that Sun acquired 1 billion WLFI tokens for $15 million in USDT, solidifying TronDAO as the largest independent token holder.
According to EtherScan data, TronDAO owns 3 billion tokens out of WLFIâs total supply of 100 billion, surpassing over 34,000 other holders.
What next?
World Liberty Financialâs recent actions have sparked curiosity within the crypto community about the projectâs next move.
On Jan. 19, the blockchain analysis platform SpotOnChain reported that the platform made a significant Ethereum purchase, acquiring $20 million worth of ETH in just 20 minutes using $5 million worth of USDC and $15 million USDT.
With this purchase, World Liberty Financial owns over 46,000 ETH worth $157 million.

In addition, WLFI has reportedly purchased three Ethereum Name Service (ENS) domainsâtrumpcoin.eth, erictrump.eth, and barrontrump.ethâfor key members of the Trump family. This move suggests the projectâs intention to create a stronger digital presence tied to its prominent figures.
Amid all of these activities, Donald Trump Jr., an advisor to the project, stated:
âWorld Liberty Financial will revolutionize DeFi/Cefi and will be the future of finance. We are just getting started!â
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